The tragic tale of a hamster and some car keys

The tragic tale of a hamster and some car keys

I’m a checker. If you’ve read any of my tips on how to land an interview or getting into B2B copywriting, you’ll know I believe there’s a formula for everything. And checking off steps in the process is a satisfying part of that. Of course, creatives all work differently and what inspires one person will [...]

Can you guess what Love Actually and B2B copywriting have in common?

Can you guess what Love Actually and B2B copywriting have in common?

If you're anything like me, you'll have seen the Christmas classic at least a hundred times. Possibly during every season of the year. And there's a good reason for this - the intertwining storylines and devastatingly typical character arcs make it hard not to love. But the cinematic masterpiece draws parallels, I've noticed, to something [...]

What do employers really want in a cover letter for creative jobs?

What do employers really want in a cover letter for creative jobs?

From: no-reply: Unfortunately, we have decided to progress other candidates at this time. And no, we don't provide feedback. Much like anything you produce online, you don't have long to make an impression before people close the tab and move on. Nothing much rides on whether someone reads this post, likes my pic, or shares [...]

How to know whether your “dream job” is right for you

How to know whether your “dream job” is right for you

At some point in each of our lives, we will do a job that doesn't fulfil us. Usually, many of us will get our "in between" jobs out of the way during our student years, or shortly after. For those of us who come to find employment in unfavourable establishments later in life, we can [...]

How has job hunting changed in the age of COVID-19?

How has job hunting changed in the age of COVID-19?

Zoom meetings in pyjama bottoms are the new normal. I have been looking for work in the creative industry for about six months, and I am trying desperately to stay motivated to keep applying for roles during the pandemic. The interview process has evolved in recent months, but what has actually changed? First of all, [...]

Lockdown reflections: Getting tired of feeling uninspired

Lockdown reflections: Getting tired of feeling uninspired

Writer’s block is no laughing matter; it’ll leave you feeling deflated and unimaginative. I’ve taken an unintentional media hiatus for a few weeks and this is why: having spent the last three weeks applying and interviewing for jobs, I’m subsequently struggling to find any inspiration for things to write about. While it’s a rare occurrence [...]

A journalist trying to get her big break

A journalist trying to get her big break

Yep, that's me. I live and breathe journalism, understanding and reporting the truth. I have submitted countless job applications and been invited to a few interviews - I'm just waiting on one person to take a chance on this lowly Gen Z with dreams of becoming a hotshot journo. You might not care for the [...]